Redefining the Affiliate at a4u expo Munich

I have just gotten back from a fantastic couple of days in Munich where myself and Sri both attended and spoke at the A4U Expo Europe 2011.

I was fortunate enough to be asked to join a panel discussion called “Redefining the Affiliate: How to be a better Performance Marketing Partner”.

The following slide show from our panel discussion gives insights into growing performance through online performance marketing, sharing recommendations from our partnerships with brands such as O2, and Affiliate Networks such as Commission Junction. Please feel free to have a look through and let me know if you have any questions.

Search is Sexy at the a4u Expo Munich!

I’ve just returned from the latest a4u Expo in Munich where I delivered a presentation on the latest innovations in search.

It was a really fantastic event, filled with inspirational people, loads of innovation and some truly excellent, fresh ideas.

I thought I’d share my ppt with you. There are some interesting insights for you to mull over, particularly around YouTube and Mobile Search. Please feel free to leave any thoughts or comments below.