This author has yet to write their bio.Meanwhile lets just say that we are proud Matilda Moir contributed a whooping 42 entries.
Read Time: 1 Minute Last night was the 2021 Microsoft Advertising Partner Awards, a virtual ‘Studio 54’ extravaganza celebrating the achievements of Microsoft partners across Europe for all the work they did in 2020. It is with great pleasure that we announce that NMPi by Incubeta took home the trophy for the Inclusive Culture & […]
Read Time: 2 Minutes 30 Seconds We’re thrilled to announce the appointment of Sally Laycock as the new CEO of our parent company, Incubeta UK. Based in London, Sally will succeed Luke Judge, who has headed up the company as US and UK Group CEO for the past 5 years. John Cawdery who was appointed […]
Read Time: 3 Minutes 30 Seconds From brick and mortar stores and OOH advertising, to online shops, social commerce and multi-media marketing, retailing isn’t what it used to be. The rise in eCommerce and the deprecation of the high street caused by Covid-19 meant the 2020 marketing scene was dominated by the subject of physical […]
Read Time: 5 Minutes 27 Seconds February is upon us, and as we settle comfortably into 2021, thoughts turn to the next biggest retail holiday in the calendar; Valentine’s Day. With over $27 billion spent last year in the US alone, Valentine’s Day is the gifting event that the industry feeds upon to rejuvenate and […]
Read Time: 4 Minutes Last week we were thrilled to host our second virtual event of 2021 – Seamless Search; Ask Us Anything. Incubeta’s Senior Commercial Manager, Sophie Dixon was joined by our Director of Strategy Damien Bennett, to discuss our new proprietary technology – expanding on the methods by which brands can use Seamless […]
Read Time: 1 Minute 45 Seconds We’re excited to announce the appointment of Lars Lehne as the new Group CEO of our parent company Incubeta. Based out of Hamburg, Germany, Lars will be taking over from founder Alan Lipschitz, who will be moving into the role of Chairperson of the Board of Directors of Incubeta. […]
Read Time: 1 Minute It is with great pleasure that we announce NMPi by Incubeta is a finalist at the Microsoft Advertising Partner Awards for the Inclusive Culture & Marketing Category. Awarded to the partner who demonstrates the strongest commitment to inclusive practices both culturally within their company, and in developing inclusive marketing campaigns with […]
Read Time: 1 Minute Despite being arguably one of the most challenging years to launch a new product, our proprietary technology, Seamless Search has got off to a flying start in 2020. Our brand new software, is the first search management platform of its kind, enabling marketers to manage their paid and organic search holistically. […]
Read Time: 5 Minutes 30 Seconds November started with somewhat of an SEO shakeup, as Google announced that, as of May 2021, Page Experience Signals would be included within the Search ranking process. If a site performs poorly or doesn’t comply with the new algorithm, then you can almost certainly expect to see some sort […]
Read Time: 2 Minutes 45 Seconds The festive season is undoubtedly synonymous with love, joy and togetherness – themes that irrefutably recur every year within Christmas campaigns across the marketing industry. Whilst it’s a staple of many retailers to ‘sell love’ within their Christmas campaigns, how do you sell love at Christmas, when your brand […]
