NMPi Shortlisted in Marketing Week Masters Awards

Following the news of our award win at Effective Digital Marketing Awards last week, we’re very excited to be shortlisted in the Marketing Week Masters Awards! NMPi are up for Best Travel/Leisure/Transport for our East Midlands Trains campaign: “Winning Back The East Midlands From Trainline.com”.

Our work with East Midlands Trains has already picked up 3 awards so far this year. At the Drum Search Awards, we won Best Travel/Leisure/ Sports campaign, and we took home the gold for both Best Paid Search Campaign and Best Travel and Leisure Campaign at the Performance Marketing Awards.

Marketing Week Masters Awards are incredibly competitive and showcase the best of the best across different industry sectors and channels. It is an honour to have been shortlisted, and we look forward to the results on the 6th October.

4 More Nominations for NMPi

It’s been an exciting day for NMPi: we’re delighted to announce that we have been shortlisted for the RAR+ Digital Awards and Effective Digital Marketing Awards!

The RAR+ Digital Awards are incredibly important to us as the nominations come from the feedback our clients give. So, being a finalist in the category Best Online Advertising means the work we are doing is truly beneficial for our clients.  We are so humbled to have received this nomination.

We have also been shortlisted for the Effective Digital Marketing Awards. First, we’re up for the Most Effective Performance Campaign for our work with East Midlands Trains. We’re also nominated for the Most Effective Search Marketing Campaign and Most Effective Retail and FMCG Campaign for our work with Harvey Nichols.These nominations follow our recent wins at the Performance Marketing Awards and the Drum Search Awards. The ceremonies are in June and July respectively, and we’re looking forward to some more amazing nights to celebrate the incredible achievements of our teams.




NMPi Nominated in the Drum Marketing Awards!

After our exciting award wins at the Performance Marketing Awards and Drum Search Awards, we are delighted to have been nominated for the Drum Marketing Awards! The Drum Marketing Awards are international, and focus on marketing teams and their strategies of the year.

We’ve been shortlisted for Retail Marketing Strategy of the Year, once again for our work with Harvey Nichols. Our automation solution allowed us to unleash the power of Google Shopping. It saw us drive successful international activity where no other agency could.

We hope our luck from the previous awards carries over and sees us take home the gold.

The big day is the 30th of May and our fingers are crossed for another amazing evening

NMPi Wins Best Travel/Leisure/Sports Campaign at Drum Search

Following a highly successful evening at the Performance Marketing Awards, we are pleased to announce that NMPi picked up an award for Best Travel/Leisure/ Sports Campaign in last night’s Drum Search Awards!

Once again, it was our work with our amazing clients, East Midlands Trains, that saw us take home the gold. We were also highly commended for Most Innovative, based on our work with Harvey Nichols, and Industry Rising Star, for the very deserving Fred Maude.

It’s a huge honour for us to receive these awards, and we are incredibly proud of our teams. Their hard work and innovation are what drives NMPi forward, and these awards will be a springboard for bigger things in the months to come.

You can check out Fred’s response to winning Best Travel/Leisure/Sports campaign below.

NMPi Wins 3 Awards at the Performance Marketing Awards

NMPi are delighted to announce that we won 3 awards in last night’s Performance Marketing Awards, as well as receiving a highly commended.

Our work with East Midlands Trains and CJ Affiliates, “Winning Back The East Midlands From Trainline.com”, received both Best Paid Search Campaign and Best Travel and Leisure Campaign.

Our Google Shopping project with Harvey Nichols, “Unleashing Google Shopping through Automation”, won Best Use of Automation or AI as well as earning a highly commended in Global Excellence.

2017 proved an exciting year for NMPi, with 9 new offices being opened in 8 different markets. The wins last night were a perfect way to round off an amazing year for us. It doesn’t stop here though: we’re planning on making this year even bigger. 

NMPi Nominated for 3 Drum Search Awards!

In the latest award news, NMPi has been nominated for 3 awards in The Drum Search Awards! The Drum Search Awards brings together those at the forefront of digital search and celebrates industry excellence

Once again, our work with Harvey Nichols has been shortlisted for Most Innovative Search Campaign. As mentioned before, this was an impressive effort from our performance team which saw us succeed where no other agency could in terms of driving international activity.

We’re also nominated in the Best Travel/Leisure/Sports campaign, which acknowledges our work with East Midlands Trains. Our new search solution was able to re-engage users, and effectively capture audience data from competitor bidding.

To top it off, Fred Maude is once again up for Rising Star! We’re so incredibly proud of him, and we’re so pleased with the recognition he’s received so far.

The ceremony is on 25th of April, and all our fingers are crossed for our nominees. Good luck everyone!

NMPi Shortlisted for 7 Performance Marketing Awards!

We’re delighted to announce that NMPi has been shortlisted for 7  awards at this year’s Performance Marketing Awards! The categories we’re up for are: Industry Disruptor, Best Travel and Leisure Campaign, Best Paid Search Campaign, Global Excellence, Best Use of Automation/AI, and Most Creative Performance Marketing Campaign.

The Performance Marketing Awards celebrates the very best advertisers, publishers, agencies, networks and technology providers in performance marketing, and it is an honour to be recognised for our successful campaign strategies and our work as a disruptor in the industry.

Our Work

Our work with East Midland Trains has earned our nomination for Best Travel and Leisure Campaign, and Best Paid Search Campaign. Our granular approach to PPC helped us take back market share from one of the industry’s heavyweights.

The nominations for Global Excellence and Best Use of Automation came from our work with Harvey Nichols, which saw us drive successful international activity where no other agency could. This was all driven by some seriously impressive automation from our performance team.

Our Most Creative Performance Marketing Campaign was a joint entry with CJ Affiliate for our work with sports apparel retailer, Fanatics. We used data from a fantasy football API to make more intelligent bidding decisions and steal a march on our competitors on extremely competitive terms.

Rising Star

NMPi’s very own Performance Manager, Fred Maude, has been shortlisted for the Industry Rising Star Award in the Performance Marketing Awards, which is awarded to an individual under 35, who looks set to take the industry by storm.

Make sure to vote for the Rising Star!

The big day is the 24th of April and we already can’t wait. Best of luck to everyone who worked on the nominated entries!


NMPi’s Fred Maude Shortlisted for Rising Star

We’re back in the throes of awards season once again, and we’re delighted to announce that NMPi’s very own Fred Maude has been shortlisted for the Industry Rising Star Award in the Performance Marketing Awards! The Rising Star is awarded to an individual under 35, who joined a performance marketing-driven company within the last six years, and looks set to take the industry by storm.

Fred has been with NMPi since June 2016, and is one of our Performance Managers. He’s played a huge part in developing our Google Shopping proposition: developing multiple scripts which have revolutionised how we manage campaigns. His scripts have allowed us to offer Google Shopping on a risk-free CPA. 

He also goes above and beyond for clients, creating and managing product feeds for brands completely free of charge to allow them to run Google Shopping when otherwise they wouldn’t have been able to. The cherry on the cake? He’s demonstrated fantastic account management, great leadership, and is a highly respected member of the NMPi team.

“I’ve known Fred for some time now, but he never ceases to surprise me with what he can do. His technical skills and experience have been known for sometime, but his ability to couple that with his excellent client relationships and the leadership of his team is what really impresses me about him. He not only fully deserves this nomination, but deserves to take home the big prize as well.” – Max Flajsner, Head of Performance.

We’ve always known how talented Fred is, and we’d love to see him win the Rising Star. The good news is, the award is open to a public vote. To vote for Fred, visit: Rising Star Award


NMPi Makes the Cut: Econsultancy’s Top 100 Digital Agencies

It’s that time of year again, Econsultancy has just released their annual Top 100 Digital Agencies report for 2017; “the definitive listing of the UK’s largest digital agencies.”

We are thrilled to announce that for another year running, NMPi has made the list. With a 15% YoY increase in UK fee income, we swooped in and secured the fifty-third spot. This is a massive triumph as we appear next to some of the world’s leading advertising agencies.

Here’s what they have to say about us:

If you would like to see the full report visit Econsultancy: Top 100 Digital Agencies 2017.

NMPi Wins ‘Most Innovative Strategy’ at IAB Programmatic Awards

We are thrilled to announce that NMPi has won in the “Innovative Strategy” category at the first IAB Programmatic Awards in The Netherlands. Advertising industry specialists looked forward seeing this year’s groundbreaking entries, and we were excited to be counted among the prestigious nominees for our case study: Real-Time visibility of Snow Heights for Transavia.

The IAB Programmatic Awards are important because they are voted on by industry experts in recognition of agencies that deliver outstanding results.

NMPi Netherland’s Managing Director, Gerard Moussault, commented: “This is a real testament to the excellent work done by the NMPi team. Over the next year, we are going to continue to grow and push the limits of digital innovation.”

Transavia’s Direct Sales Manager, Nick Brandts commented, “Our campaign team is always looking to reach our audience in a better, more relevant way. Together with NMPi, we investigated the (technical) possibilities of creating an innovative campaign. In our partnership we have a shared goal: to challenge each other to create new innovative elements for every campaign. It is wonderful to see this effort pay off with positive campaign results. The Programmatic Award for ‘Most Innovative Strategy’ for our Wintersport Campaign is recognition we are very proud of!”

NMPi Netherland’s Head of Consultancy, Quintijn van Kessel added: “The IAB Award recognizes our work over the last couple of months in close cooperation with our client, Transavia. It’s great to see this acknowledged with this Innovative Strategy win”.

This award comes on the heels of NMPi’s RAR+ (Recommended Agency Register) win for ‘Best Search’.

The second half of 2017 is set to be even more exciting, with this award acting as a springboard to further success!