Skn
We developed a display advertising strategy which used a combination of competition-led social ads and Facebook’s custom targeting tool to reach a highly specific new audience. Within a week, Skn’s potential reach had increased to over 2.4 million users within Skn’s target demographic. Skn’s Facebook page received 400 new ‘likes’, 90% of which were new customers. The campaign also helped deliver 4,500 new entrants to Skn’s promotional competition, 10% of which made treatment enquiries.
